Friday, October 26, 2007

Running Low On Distractions—Any Suggestions?

This week I got my scheduled posts onto my Blog-Zine, got my business name reserved and the paperwork in progress to make it official, and picked up my new business cards.

Well, I’m on my way, so I can stop posting here. I’ve arrived….

I know, I know, but when will I have arrived? When will this blog I use to track my transition to a new career become obsolete? Maybe when I have certification as a coach, as many clients as I want, and success with my first information product. It’s hard to say.

I may just keep going, since having your own business is not a stagnant and predictable thing. Maybe I’ll continue to post what I learn about trying to have a business that comes from my deepest interests and passions and way of understanding things.

I expect a change of title is coming. Since I’m using “Chasing Wisdom” for the Blog-Zine I’ll think of something to reflect the specific focus of this blog.

My next big step is to go from practice clients (the free ones who have successfully moved on) to paying clients. This blog may become a tale of marketing efforts, flops, and hopefully a few successes. Marketing is, after all, the key to a successful business.

I wanted to settle on a business name. That’s done. I wanted to get a plan for my Blog-Zine and get started. That’s done. I wanted to get different business cards I could hand out that fit my planned work as a coach and mentorship trainer. That’s done. I felt like I needed to complete these tasks so I could focus hard on finding clients.

Now those distractions are gone. I found some new ones, trying to learn about formatting on different blog services. I now have sites with Blogger, WordPress, and TypePad. I’ve spent many hours finding out how to do simple things. It feels like wasted time. I have to focus on creating and posting content instead of obsessing over format. That can become my new distraction that keeps me from focusing on getting clients.

It’s time to face the marketing beast. I hope he’s one of those Scooby Doo monsters, just some manageable worry in a freaky costume. I dread marketing more than cleaning bathrooms. I’ve got to find some new approaches, new perspectives, and a new attitude.

As soon as I have money coming in, I need to get a coach!

May You Know the Joy of Sharing Your Gifts,

Steve Coxsey

Friday, October 19, 2007

Blog-Zine Launched! Business Named! Business Cards Ordered!

I have put up my first article at my Chasing Wisdom Blog-Zine!

I have the month of October planned out. The tricky part is planning the order I want to have my blog-zine appear when each article is posted, then posting them in reverse so they line up correctly.

I have half the articles written and a couple more sketched out so they’ll all be up by the end of October.

Once I get my rhythm down my plan is to post the first through fourth weeks of each month. I’ll either post two shorter items or one lengthier item each week.

The business now has a name and a web address, although nothing is up at the site yet. I chose Discovery Lookout. The word Discovery wouldn’t let go of me. The word is about trying new things and personal insight and discussions where creative ideas are formed. It’s about getting out of ruts and challenging yourself and having fun. It’s about personal growth.

Lookout is the image of being on a trail in the mountains and coming to a point where you can see across the landscape. You see things below in scale and in relation to each other, and you see far into the distance. It’s the metaphor for seeing your past experiences, your current goals, and your future vision from the point of view of a Mentor.

Discovery Lookout is a metaphor for Mentorship. A Mentor walks with you on the trail and helps you find the place where you can get that magnificent view. You see your goals and your obstacles and find a path to get where you want to go. You see your vision for the future and get inspired to do the work of getting organized, learning new skills, blazing new trails, and overcoming those obstacles.

Once the business was named I settled into the task of updating my business cards. Having the right name seemed like it was the thing holding me back.

But as I worked I realized I don’t want or need to have the business name on my card. My card has my mission at the top, which I rewrote just a little: Be a Catalyst for Personal Growth Through Genuine Relationships That Expand to Transform Families, Groups, and Organizations. It has my name and contact information. And it lists my Chasing Wisdom Blog-Zine web address. Simple, clear, and focused on marketing.

Once they’re ready I’ll see if I still like them, and how long it takes until I’m ready to change them. I keep hearing to order a small number so I can make changes and updates without wasting cards. I only ordered 100. I think I can give out that many before I need to make any more changes!


May You Know the Joy of Sharing Your Gifts,

Steve Coxsey

Friday, October 12, 2007

Telecourses Complete! Marketing Looms Ahead

This week on Tuesday evening my coaching classmate Henry Packer and I presented our telcourse on Creative Career Choice. Actually, that was the subtitle. It was called “The Ferris Bueller Approach to Career Choice.” That stirred up a lot of interest. We had a lot of people sign up and most of them actually called in to participate on the call.

I’ve been reading and studying and talking about creative paths to career choice and ways to make a living that are in line with a fulfilled life for several years. I’ve heard lots of creative and powerful techniques for discovering gifts and passions and answering the question: What do I really want to do with my life?

But when Henry first mentioned his idea to me I was blown away. He started years ago by marking a day on his planner with “FB” for the movie. It was the day after his wife left town for a business trip and he had been very busy helping with preparations. He watched the movie, then went out and had a real-life, toned down version of an adventurous day off. He left it open so he could follow his whims and enjoy whatever came up. He’s been doing it on an infrequent but sort of regular basis ever since.

Henry’s understanding is that we have to be alone sometimes to hear our own hearts speaking. We have to take away the hectic demands and the compulsion to be accomplishing and engage the rest of our brains, and our hearts.

I love the idea of taking a day off, not a weekend but a work day, to go have fun and play. It’s a real-life version of thought exercises that ask people to imagine their Perfect Day, or a Day From Heaven. The thought exercise is fun and opens up a lot of wishes and desires, but getting out and actually living it helped me see which wishes and desires were important enough for me to use my time and energy to pursue.

I have now finished both the free telecourses I committed to presenting with partners and am at the end of introductory coaching training. We’re talking a lot about marketing now. I know, I know. I have to get out and tell people about coaching. I have to think of ways to bring some positive new ideas to their lives so they see the value of coaching and will be interested in paying for regular coaching in the future.

I need to finish drafting out my web site and get it published. I need to continue sketching ideas for e-books and presentations and turning outlines into finished material. I need to start making regular posts to my blog-zine.

Now, when was it I was going to start posting to my blog-zine? I’m pretty sure my goal was October—this October, 2007. Am I going to get to it soon, or will I put it off?

In the timeless words of President George H. W. Bush (41, the first), when asked what he was going to do after Iraq under Saddam Hussein invaded Kuwait, “Let’s just see what I do.”

I can’t wait to find out!

May You Know the Joy of Sharing Your Gifts,

Steve Coxsey

Sunday, October 7, 2007

One Down, One to Go!

On Wednesday evening Sarah Sharp and I presented a telecourse on Cultivating Community. It was my first time to be presenting on a telecourse but I wasn't very nervous, just a little excited and kind of anxious.

Sarah had a good story as an example of people choosing to develop community. She told about a fish market where the employees decided to have fun in spite of whatever personal frustrations or hassles they had going on. As they had fun, it started a sense of connection. When they decided on a goal, to become “world famous,” the common goal plus the decision to focus on enjoying work pulled them together into a more cohesive group. Everyday people doing work that could seem boring and repetitious, but they found a way to make it more. They transcended their circumstances through a common goal and mutual commitment.

Our participants joined in the conversation and shared a lot of ideas and thoughts on ways that individuals can help bring more connection and common purpose into groups so community connections are strengthened. We discussed values like compassion and mutual respect that we think are necessary to strengthening community, plus common goals and a willingness for group members to take time once in a while to see how the group is doing at meeting its goals and functioning as a community.

Sarah is a polished presenter whose enthusiasm and warmth come across clearly. It was great to have her as a partner because she was memorable and took the pressure off of me. I knew people would have a good experience based on what she shared and the conversations she led. I was able to be very comfortable when I was giving information and leading discussions.

This Tuesday I have my second telecourse. This one will be on Creative Career Choice. I hope it goes as smoothly as the first one did. Since a telecourse is a “live” event with group participation and technology is involved, unplanned things can happen.

I’m ready for the expected and think I can navigate most of the unexpected. If Henry and I wind up with things we can’t handle—well, then, we’re gonna’ have some great stories to tell!

May You Know the Joy of Sharing Your Gifts,

Steve Coxsey